Hugh's chicken run CH4
#31
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The diffference between mass produced and that from the local butcher / farm shop is significant and if it isn't organic, it's probably no more expensive or even cheaper than the super market.
#32
i received a personalised letter today from Sainsbury's head of brand (along with millions of others), attempting to take the sting out of C4's programming this week.
industrialised, intensive and unethical 'standard' animal farming that supermarkets still underwrite really gets my goat. so i've just popped this in the post. if you've received Sainsbury's weasel riposte and feel, as i do, that it is inadequate and cowardly in the light of fair criticism, please free to adapt and use any way you see fit.
**
9th January 2008
Ms J Batchelar
Director of Brand
Sainsbury’s Supermarkets Ltd
33 Holborn
London EC1N 2HT
Dear Ms Batchelar,
Thank you for your recent letter. I take it you specifically mean the programmes of Hugh Fearnley-Whittingstall and Jamie Oliver currently being aired by Channel 4.
I was interested to learn about your various initiatives towards compassionate farming. Please do much more. You have the economic clout to make it happen. Here come some Big Buts.
Why is Sainsbury’s clearly so scared to be interviewed on air? Why would no broilerhouse poultry farmer co-operate with Mr Fearnley-Whittingstall? Could it be that all is not as rosy in the farmyard as you portray?
You can’t kid a kidder – as a corporate PR of nearly 20 years experience, I know all the tricks. And I know that few things can be more damaging to corporate reputation than the perception of prevarication or worse.
If you have a good animal welfare story to tell, as you claim in your letter to me, why have you failed to grasp these two significant broadcast opportunities and demonstrate how Sainsbury’s is leading a market shift towards greater compassion in animal farming? That neither Sainsbury’s nor any of the other supermarket multiples have so far been prepared to state their case in the primetime gaze speaks volumes about the embarrassing discomfiture you currently – and collectively - find yourselves in. Most people understand animal farming is not perfect. That you have missed the opportunity to recognise that - but also to communicate the improvements you claim to be driving - is a serious error of judgement in my opinion.
You look, I’m afraid, like you’re avoiding the issue in a way that would be familiar to many a government minister. And that is not what I would call competent stewardship of the brand. I daresay I’m not alone in my view.
In the meantime, I will continue to purchase my meat and poultry locally from butchers whose compassionate provenance in the rearing and supply of animals for food is beyond reproach.
Many thanks for getting in touch. I’d say you took the easy way out.
Yours sincerely,
industrialised, intensive and unethical 'standard' animal farming that supermarkets still underwrite really gets my goat. so i've just popped this in the post. if you've received Sainsbury's weasel riposte and feel, as i do, that it is inadequate and cowardly in the light of fair criticism, please free to adapt and use any way you see fit.
**
9th January 2008
Ms J Batchelar
Director of Brand
Sainsbury’s Supermarkets Ltd
33 Holborn
London EC1N 2HT
Dear Ms Batchelar,
Thank you for your recent letter. I take it you specifically mean the programmes of Hugh Fearnley-Whittingstall and Jamie Oliver currently being aired by Channel 4.
I was interested to learn about your various initiatives towards compassionate farming. Please do much more. You have the economic clout to make it happen. Here come some Big Buts.
Why is Sainsbury’s clearly so scared to be interviewed on air? Why would no broilerhouse poultry farmer co-operate with Mr Fearnley-Whittingstall? Could it be that all is not as rosy in the farmyard as you portray?
You can’t kid a kidder – as a corporate PR of nearly 20 years experience, I know all the tricks. And I know that few things can be more damaging to corporate reputation than the perception of prevarication or worse.
If you have a good animal welfare story to tell, as you claim in your letter to me, why have you failed to grasp these two significant broadcast opportunities and demonstrate how Sainsbury’s is leading a market shift towards greater compassion in animal farming? That neither Sainsbury’s nor any of the other supermarket multiples have so far been prepared to state their case in the primetime gaze speaks volumes about the embarrassing discomfiture you currently – and collectively - find yourselves in. Most people understand animal farming is not perfect. That you have missed the opportunity to recognise that - but also to communicate the improvements you claim to be driving - is a serious error of judgement in my opinion.
You look, I’m afraid, like you’re avoiding the issue in a way that would be familiar to many a government minister. And that is not what I would call competent stewardship of the brand. I daresay I’m not alone in my view.
In the meantime, I will continue to purchase my meat and poultry locally from butchers whose compassionate provenance in the rearing and supply of animals for food is beyond reproach.
Many thanks for getting in touch. I’d say you took the easy way out.
Yours sincerely,
Last edited by Holy Ghost; 09 January 2008 at 03:27 PM.
#33
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The local farmers market is definitley more expensive than the local supermarkets. Is it organic? Who knows? They don't have to label their stuff.......
Geezer
Last edited by Geezer; 09 January 2008 at 03:36 PM.
#34
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The local farmers market is definitley more expensive than the local supermarkets. Is it organic? Who knows? They don't have to label their stuff.......
Geezer
Geezer
To give you an example, last week I went to the butcher and bought:
12 rashers smokey dry cure back bacon (no white water when you fry it)
6 chicken fillets (each at least 1/3 bigger than the tesco equivalent)
1 Gammon slice (big enough to cut in to 4 portions)
6 free range eggs
2 Pork escalopes
Total price - £11.68
Equivalent from Tesco
Bacon - £1.88 (8 rashers)
Chicken - £7.39 (800g pack)
Gammon - £2.96 (500g)
Eggs Tesco Value - £0.73
Pork Loin Steaks x2 - £2.66
Total price £15.62
And you have less bacon!
#35
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Just noticed where you are Geezer - your brain is addled from eating all that radioactive sheep
Organic has become a buzz word which doesn't guarantee any kind of quality these days.
Farm shops in the nuclear fallout free south west produce tastier, often cheaper, produce regardless of the labelling.
Organic has become a buzz word which doesn't guarantee any kind of quality these days.
Farm shops in the nuclear fallout free south west produce tastier, often cheaper, produce regardless of the labelling.
#36
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#37
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I'm not sure about taste the difference, but certainly the texture is very different. We have tesco chiken breasts as well as those from the local butcher in the freezer, I can always tell which I'm eating even when the other half has cooked it and the first I know is when I eat it.
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